Cookie Policy
This Cookie Policy explains how SZTek Inc., doing business as EasyMark ("SZTek", "EasyMark", "we", "us", or "our"), uses cookies and similar technologies on our websites and platform, including easymark.ca, app.easymark.ca, admin.easymark.ca, and related subdomains (collectively, the "Sites"). It is provided for transparency and is incorporated into our Privacy Policy.
1. What Are Cookies?
Cookies are small text files placed on your device when you visit a website. They allow the site to remember your actions and preferences over time so you don't have to keep re-entering them. We also use similar technologies such as local storage, session storage, pixels, beacons, software development kits, and server-side identifiers; for simplicity, we refer to all of these as "cookies" in this Policy.
2. Why We Use Cookies
We use cookies to operate the Sites securely, to remember your preferences (including language and theme), to authenticate your sessions, to measure performance and improve features, to detect and prevent fraud or abuse, and, in limited cases, to deliver and measure marketing campaigns. We do not use cookies to make automated decisions that produce legal or similarly significant effects on you.
3. Categories of Cookies We Use
3.1 Strictly Necessary
These cookies are essential for the operation of the Sites. They enable core functions such as authentication, session continuity, language selection, security, fraud prevention, accessibility, and load balancing. Without them, the Sites cannot function. Strictly necessary cookies do not require consent under Canadian law and cannot be disabled in our preference centre.
3.2 Functional
Functional cookies enable enhanced functionality and personalization, such as remembering your workspace, your preferred dashboard view, your saved filters, and your form inputs. They are set by us or by third-party providers acting on our instructions. Disabling them may degrade the experience.
3.3 Analytics and Performance
Analytics cookies allow us to count visits, measure page performance, identify errors, and understand which features are used most so we can improve the Service. We use first-party analytics where possible and may use third-party providers (e.g., Google Analytics 4) configured to anonymize IP addresses where feasible. Aggregated and de-identified analytics are essential to our product development.
3.4 Marketing and Advertising
Marketing cookies (where used) help us show relevant advertising on third-party sites and measure the performance of our campaigns. They may include conversion pixels and remarketing tags from advertising networks (e.g., Meta, Google Ads, LinkedIn). We deploy these cookies only on our marketing websites, not inside the authenticated app, and only with consent where required.
4. Specific Cookies We Use
The following table describes the principal cookies and similar technologies in use. The list may evolve; the in-product preference centre always reflects the current state.
| Name (or pattern) | Category | Purpose | Provider | Typical lifespan |
|---|---|---|---|---|
| em_session | Strictly Necessary | Authenticates your session and maintains login | EasyMark (first-party) | Session |
| em_csrf | Strictly Necessary | Cross-site request forgery protection | EasyMark (first-party) | Session |
| em_locale | Functional | Stores language preference (EN/FR) | EasyMark (first-party) | 1 year |
| em_theme | Functional | Stores light/dark theme preference | EasyMark (first-party) | 1 year |
| em_workspace | Functional | Remembers active workspace | EasyMark (first-party) | 30 days |
| _ga, _ga_* | Analytics | Distinguishes users for usage analytics | Google Analytics 4 | Up to 2 years |
| __stripe_mid, __stripe_sid | Strictly Necessary | Fraud prevention for payments | Stripe | 1 year / 30 minutes |
| _fbp | Marketing | Conversion measurement (marketing site only, with consent) | Meta | 90 days |
| _gcl_* | Marketing | Conversion measurement (marketing site only, with consent) | Google Ads | 90 days |
5. Consent and Choices
Where required by Canadian law (including in Quebec), we obtain your consent before placing non-essential cookies. You can manage your preferences at any time using:
- the cookie preference banner displayed on your first visit and the in-page "Cookie preferences" link in the footer;
- your account settings, where you can adjust analytics and marketing preferences;
- your browser settings, which let you delete and block cookies (note that blocking strictly necessary cookies will prevent the Sites from working).
Most browsers also support a "Do Not Track" or Global Privacy Control signal. We honour these signals where required by law and treat them as a withdrawal of consent for non-essential cookies on the Sites where they are received.
6. Third-Party Cookies
Some cookies are placed by third parties acting on our behalf or whose features are integrated into the Sites. These third parties are listed in our Sub-Processor List and are bound by contractual obligations regarding data protection. Their own cookie practices are governed by their respective policies, which we encourage you to review.
7. Changes
We may update this Cookie Policy as our use of cookies evolves. The "Effective" date appears at the top of this page. Material changes are communicated as described in our Privacy Policy.
8. Contact
For questions about this Cookie Policy, write to privacy@easymark.ca.